Society formats, imposes on us some averaged external attitudes. In psychology, there is the concept of “introjection” — a person’s acceptance of an attitude from the outside without his own critical analysis. The strongest introjects are often close people.
The author’s way of countering introjection is a collection of foil hats, endowed with the strength of famous artists, who have shown with their lives and work that “this is possible”.
Available models: “Man Ray”, “Marcel Broodthaers”, “Vivienne Westwood”, “Maurizio Cattelan” and others.
Zin 17×24 cm, 44 pages, super-cover made from foil
Project as a part of the exhibition “Photobook and zin: dummy” (Winzavod, Moscow)
Fragment of the dummy